Events lead UK marketing budgets: what it means for SMEs
Events led UK marketing budget growth again in Q2 2026, at a net balance of +11.0%. The IPA Bellwether panel is drawn from the top 1000 companies, so it is not a benchmark for a smaller firm. It is a competitive signal, and the action is on timing.
Old bad press and AI search: what UK SMEs do now
An old negative article can now be the source AI search quotes about your business. What UK small businesses should actually do about it this week.